16 Oct 2000

Women’s Wear Daily

The Gifting Lounge Lounge Wizard Backstage Gifting Lounge/Los Angeles -- It used to be that performers and presenters hanging out backstage at award shows had nothing more to entertain them than the folding chairs, soda cans and fruit baskets. Now, with her Santa Monica-based company, Backstage Creations, Karen Wood is bringing a certian measure of luxe to the VIPs waiting in the wings. At Thursday's Lifetime breast cancer benefit concert in Los Angeles, performers Sheryl

17 Jan 2000


Stars pick up more than just gift baskets backstage Backstage Creations is one company that has upped the ante on gift baskets. Part greenroom, part boutique, its invitation-only retreat-style environments provide behind-the-scenes shopping for the awards show circuit. Celebs are escorted through themed rooms away from the hub of backstage show traffic, where they browse an array of products from Swiss watches to stereos and shoes. Most walk away with an average of $5,000 in